Spring Fashion Walk 2012 is the first campaign of its kind in Moldova to promote apparel, footwear, and fashion accessories that are made in Moldova.
At the fashion show, IWCM club members and their spouses, children, and friends modeled clothing and accessories made by Moldovan designers. Celebrated designer Valentina Vidrascu closed the show by presenting several of her latest designs. Vasilii Gorbaciov Salon-Studio provided hair and make-up design.More than 350 guests have been invited, including Government of Moldova officials, foreign diplomats, business leaders, local celebrities, and representatives from the media.
In 2012 this event was organized by the IWCM in partnership with USAID funded Competitiveness Enhancement and Enterprise Development II Project Moldova. The show was part of the Din ¦ branduri de Moldova campaign, recently launched with support from USAID, which will increase consumers awareness about Moldovan fashion designers and brands and promote a 'buy Moldova' concept.
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